Alyssa Fry - Realtor®, Property Manager, CNE



(818) 268-8099

Coldwell Banker Residential Brokerage

12930 Ventura Blvd. #202 Studio City, CA 91604

"Your smile is your logo, your personality is your business card,  how you leave others feeling after having an experience with you  becomes your trademark"


Alyssa Fry is valued in the real estate industry as a Certified Negotiation Expert (CNE). Her success rate for closings real estate transactions is an impressive 95 percent. Mastering this knowledge combined with her housing market knowledge and sales skills, places her in the industry among an elite few. Along with negotiating, Alyssa prides herself with extensive cost analysis knowledge supporting the accuracy toward repairs and replacement estimates. For over a decade, she also brings to her client’s an expertise in building and contracting, along with management of property and Homeowner Association communities.

Alyssa is a valuable team member to sellers and buyers. Expertise, Integrity and Commitment! Alyssa’s approach with her clients is tailored to each client’s specific needs and wants. Alyssa Fry brings her years of experience and talent into her job as a Coldwell Banker Agent and can deliver a strong presence to your listed home through innovative marketing strategies and old-fashioned face-to-face meetings.  Alyssa’s clear understanding of powerful global marketing strategies and social media helps clients succeed. She can apply current housing trends and expectations into a working plan starting from the first online posting straight through to the final contract. Each transaction will be met with accuracy and detail. State-of-the art technology and the use of design, branding and marketing will be customized for buyers and sellers, developers and investors. Alyssa has a top-notch ability to bring people, information and business together into a winning strategy for success.  

Alyssa has called her home in Southern California and the beautiful West Valley for over two decades. She has enjoyed living and servicing the real estate market since 2010, partnering with a top brokerage, Coldwell Banker Residential Brokerage.  She has a strong passion for her family and enjoys in her free time learning guitar, photography and outdoor activities. Her upbringing and educational studies in the Midwest provided her the passion to serve and support her community. She participates in the support of various non-profit organizations and is pro-active in helping her neighbors, friends and family.

Alyssa’s shines with her genuine down to earth and caring attitude. She is flexible and attentive to the needs of her clients as she leads them through the journey in their search of selling or buying their dream home or investment.

To better service her clients, Alyssa’s philosophy is “service first” and she is empathic to all situations that has led her clients to buy or sell a home for themselves or their loved one. She is selective and minimizes her client list so that she may insure the quality of service and communication that each client needs. Choosing Alyssa insures your real estate experience will be exceptional.

If you would like to schedule an appointment to meet with Alyssa to buy, sell or invest, now or in the near future, she can be reached by calling (818) 268-8099 or you may email her at You can also connect with her on Twitter, Facebook, Instagram, LinkedIn or Google+.